SO HOW DO WE TEST?
The Body Shop products undergo extensive testing to ensure they are safe and effective for use, while remaining cruelty free.
We use three main testing methods involving computer data, laboratory-created tissues and people:
In-silico (computer-based) analysis uses readily available, existing data which will help us to assess the suitability of similar materials through a process of extrapolation of this information.
Laboratory-produced EpiSkin (created by L,Oreal), is grown from human skin cells and allows us to conduct safety checks on cells that react in virtually the same way as human skin without harming any people or animals.
Finally, to ensure good tolerance on people we will often test our products using patch testing, which involves placing a very small amount of product on person,s skin to ensure that it is safe and effective, usually at the final stage of testing a new formulation. We will also carry out controlled user trials where people test our products for both skin compatibility and cosmetic effectiveness, under the supervision of medical experts when required.
Stay up to date on our work to end animal testing.